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In this episode of the ICG webinar series, we take a deep-dive into best practices and top strategies for winning more sales instructions and providing a better service to those instructions. You will have the opportunity to hear great insights and actionable tips from a fantastic panel of ICG Approved suppliers.
This is a members-only ICG webinar, exclusive to estate agents that have either signed up to become a free ICG member or have registered to previous ICG webinars and agreed to be contacted by ICG suppliers.
If you haven’t already, sign up for FREE to ICG today in order to receive the invitation to this event by email. You’ll be able to address questions to our panelists during this exclusive session and you’ll receive the recording via email the next day.
Ed has over 40 years in the property business, 22 at Douglas & Gordon in London as Exec Director. A ten year columnist in The Sunday Times as property expert and as Agent Provocateur in The Telegraph, he's also fronted two BBC TV series and is a regular on mainstream media. In 2016 he set up outsourced viewing and inspection service Viewber which gives agents daily online access to a nationwide army of local experts.
Ben Sellers is the co-founder and CEO of Starberry. Passionate about sales and all things creative and tech-driven, Ben, along with his brother Rus, has helped lead innovation in the digital marketing space since 1994 and created Starberry in 2001. A decentralised digital agency with a core focus on designing and developing award-winning web platforms and delivering lead generating digital marketing strategies for the property sector with a clear return on investment.
Peter Knight was Group MD of 30 branch agency Jackson Property Services which was acquired by Halifax. He then set up Property Academy and today coaches business leaders to inspire them to fulfil their potential. He also produces the EA Masters and Best Estate Agent Guide Awards. Peter co-founded Agents Giving Charity and is also an Ambassador for Velindre Cancer Charity.
Matt is the founder and CEO of Sprift, the property software that gives you the edge by providing aggregated property data, in one accessible platform, so you can concentrate on winning business and selling properties. Sprift’s mission is to create a single source of truth, the one place where the data required can be instantly accessed for any UK property.
Lee is a seasoned estate agent having spent 26 years with Countrywide where he had responsibility for leading brands across the UK. Lee joined Purplebricks in 2017 where he became UK CEO and he currently works for FocalAgent, leading the charge with virtual viewings, video and AI-enhanced property photography, delivered through the largest National Network of Professional Photographers in the UK.
Richard has overall accountability for Customer Success at Reapit – which covers the Customer Success team, Support, Training and assurance capability. Richard has been with Reapit since 2013, prior to that he held senior roles within blue chip organisations responsible for the delivery of service and transformational change. Customers are at the centre of what he does and his focus on staff development and progression ensure that the service continually evolves.
Rory is a marketer with many years spent in top advertising agencies and marketing positions. Rory uses his experience to promote Dataloft and advise estate agency clients on getting the most from their products. He is particularly involved in Dataloft’s online subscription platform, Inform, providing cutting edge residential property analysis for estate agents, developers, and Build to Rent sector specialists.
Suzanna has worked in the property industry for over 12 years and has enjoyed working closely with some of the best and most innovative agents in the UK. With an experienced background in email marketing, CRM and business processes, she is today heading up sales at Acaboom, the communication tool that is having such a dramatic effect on many agents' market appraisal conversion rates.
Gordon is the VP Commercial for CCT Technology, a global leader in Marketing using Artificial Intelligence. Gordon has amassed over 15 years’ experience in marketing and consultancy, primarily in the property and automotive sectors. He works closely with clients to help them develop and refine their social media strategies and create campaigns that deliver real value and improved results.
