UK Estate Agents only got paid on 50% of their listings in 2023: Essential Strategies for Estate Agents to Increase that figure in today’s Market!

Are you an estate agent in the UK struggling to close deals in today's competitive market? You're not alone. In 2023, UK estate agents were only able to secure payment for 50% of their listings—a statistic that underscores the challenges faced by professionals in the industry.

But there's hope. Register and watch the enlightening webinar tailored specifically for estate agents like you.

What You Can Anticipate:

1. Addressing the Challenges: We'll delve into the underlying factors that hinder success rates, including the fierce competition for instructions and the risks associated with offering inadequate advice and ineffective marketing strategies.

2. Enhancing Your Practices: This webinar is not merely a forum for acknowledging challenges—it's a call to action. Discover how to implement innovative marketing techniques and provide unparalleled advice that aligns with the needs of sellers.

3. Creating Compelling Campaigns: Learn how to establish realistic expectations and develop compelling marketing campaigns that significantly boost your sales success. By doing so, you'll position yourself not as a mere participant in the market, but as a leader.

4. Reimagining Your Value: It's time to break free from the cycle of low fees and disappointing outcomes. Gain insights into redefining your value proposition to consumers and setting new benchmarks for excellence within the estate agency sector.

By participating in our webinar, you'll gain invaluable insights and actionable strategies to reshape your professional trajectory. Don't let the opportunity to elevate your success rate slip away. Step into a future where your success rate surpasses the 50% mark.

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Webinar Host
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‍Christopher Watkin 

Christopher Watkin has helped hundreds of letting agents over the last 6 years attract landlords to their lettings agency by making them appear to be the most knowledgeable, most competent letting agent in their town.

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Guests 

Charlotte Campbell - The Able Agent 

Charlotte Jeffrey-Campbell is a property industry trainer and Director of The Able Agent®. Charlotte has worked in estate agency and lettings since 1994 in a variety of roles including listing, sales management, property management and land and new homes. She is passionate about providing an accessible training solution to agents to support staff in winning new business, understanding property law and getting qualified.

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Panellists

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Iain White

Currently working with some of the most forward thinking companies In the property industry across the world in a variety of capacities, Iain has over 30 year’s experience in all aspects of Estate Agency and a proven track record in both the independent and corporate world. Iain was a chief decision maker within Romans, serving as a shareholder and MD during his 22 years with the company, and a part of this highly successful group’s growth and innovative thinking.

Suzanna Mavity - Acaboom

Suzanna has worked in the property industry for over 12 years and has enjoyed working closely with some of the best and most innovative agents in the UK. With an experienced background in email marketing, CRM and business processes, she is today heading up sales at Acaboom, the communication tool that is having such a dramatic effect on many agents' market appraisal conversion rates.

Ben Sellers - Starberry

Ben Sellers is the co-founder of Starberry. Passionate about sales and all things creative and tech-driven, Ben, along with his brother Rus, has helped lead innovation in the digital marketing space since 1994 and created Starberry in 2001. A decentralised digital agency with a core focus on designing and developing award-winning web platforms and delivering lead generating digital marketing strategies for the property sector with a clear return on investment.

Tony Hill - ASAP

Tony, ASAP's Commercial Director, brings 13 years of conveyancing experience, adept at diverse residential transactions. His role involved business development, nurturing relationships with Estate Agents and IFAs, shaping his understanding of the customer journey. Since co-founding ASAP in 2014 with Richard, Tony spearheaded operational setup. Passionate about problem-solving, he tackles sale intricacies and seeks ways to elevate client service.

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*Please note: by registering to our webinars, you agree to receive email communication from ICG, related to the current event as well as future events and ICG-related announcements‍